Chris Ridabock Appointed President & Chief Operating Officer at Energy Advantage Inc.

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Toronto, Ontario, 10-February-2011 – Rob Kirkby, Chairman and CEO of Energy Advantage, is pleased to announce that Chris Ridabock has been appointed to the position of President and Chief Operating Officer. Most recently Chris served as a key member of the Energy Advantage Advisory Board.

In this new role Chris will be responsible for Energy Advantage’s overall North American business performance, operations and customer and market relationships in Canada, USA and Mexico. Chris brings a wealth of operational leadership experience to this role across a number of business sectors including over 35 years of successful executive leadership working within the North American Corporate Real Estate industry. His broad industry knowledge, experience and most importantly trusted reputation within the broader North American business community will be invaluable to the Company’s growth strategy.

About Energy Advantage Inc.

Energy Advantage has a proven track record in delivering comprehensive energy and environmental management solutions to large-scale, multi-facility North American organizations. As a fully independent organization that sits on its ‘customers’ side of the table, Energy Advantage provides managed data services, analysis and solutions which help its many longstanding customers make informed business decisions to achieve improved risk management, lower costs and reduced environmental impact. Energy Advantage has helped its customers across the commercial, industrial and institutional sectors reduce their energy costs by up to 20%, representing $10’s of millions in tangible benefits. For more information visit www.energyadvantage.com.